"He wasn't even on the radar!" I thought after reading about the number one seeded Rafael
Nadal's defeat against 23rd seed Robin
Soderling.

I am not an avid tennis follower but I know this shouldn't have happened. After all we're not talking about college basketball where a "Cinderella story" is commonplace.
After reading about the unexpected match, I began to think about attributes that contribute to an underdog's success.
First, you need to believe. Believe in your abilities to win. Not necessarily the whole match, but one stroke at a time. Focus on the task in front of you that is accomplishable. After all, great success is merely many smaller successes that reach a collective result.
Next, the underdog is unaware of his underdog-ness. He isn't listening to the media, fans, or even a teammate who is talking about "reality". The reality is either you will win or lose, and you might as well try to win.
The underdog is a student of his game. He finds a weakness in competition that no one else has found or validated. He exploited the weakness for wins.
Finally, he just hits it over the net. A few weeks ago, I heard an interview of world renowned tennis coach Nick Bollettieri. When he was asked about the best thing an amateur player can do to improve his or her game, he instructed to worry about getting the ball over the net and in the back court time after time. Eventually, your opponent will mess up!
If you are a practitioner in real estate these days you might feel like an underdog. It doesn't matter if you're a broker, manager, or equity investor. You are pounded with folks telling you about the severity of the market. I confess, I have been a Debbie Downer myself. In spite of the broad brush of negativity, you must believe. Really? We are talking about real estate here... In America... Real estate is probably one of the oldest industries since we always use it even in agrarian times and America who is even still one of the best economies in the world.
Be aware of your surroundings, but don't give in to being an underdog. If you are a broker, find the "value add" that you offer and tell your story. If you are an investor, find a deal. The deal may look different than it did a few years ago. That's okay, you learned something about qualifying a good deal; now implement it for success.
Study your client and find out what his or her needs are. Then as mentioned above, add value to their business. Don't get stuck thinking that you can promote or complete a deal the same way you did before. Times change and it's time to be agile. Learn from history and innovate the future!
Finally, "hit it over the net". Show up and keep playing. There are deals to be done, do you want to be included? Folks, I am speaking to myself here. Some days I don't want to show up, I would close a deal for a warm lunch! Keep playing. If you don't try, you know what you will get. Investors and brokers this is for you both; KEEP HITTING THE BALL!